Glad the week of guest blogging at Mimegasite is over with. That was a lot more work than I'd planned. There are probably more words in that one week of posts than in a garden-variety Seth Godin e-book. (Which only means that Seth is a much better editor than I).
While Kevin Holland noted the "meatiness" of the posts, there's still much more to say.
But truthfully, I'm quite ambivalent about saying more.
If you don't sub to Mimegasite, here are the links:
Monday: You First
Tuesday: Who's the Attendee? Who's the Exhibitor? Who's Creating the Content?
Wednesday: Easiest Path to Attendance? Events People Want
Thursday: The American Idolization of Events
Friday: Aligning Your Marketing with Your Markets, The Final Episode
Happy reading. It might take awhile. So why not curl up with a nice cup of press pot Brazil Santa Ines...