From Industrial Distribution:
Attendance at the Specialty Tools & Fasteners Distributors Assn.’s 28th Annual Convention & Trade Show in San Francisco was recorded as the second highest ever, with 4,345 registered conventioneers on its second morning, 8 percent more than last year’s show in Atlanta, said Marshall Jones, the association’s president, during the convention’s General Session.
''There are 758 exhibits in the trade show,'' he said. ''Thirty percent of the exhibitors were not at the Atlanta show.''
Granted, building products is a booming industry. But it's not booming only in the West. A 30% increase in exhibitors is difficult to explain other than exhibitors just love SF. And looking at the exhibitor list, it doesn't appear that growth came from the Asian PacRim.
If I'm STAFDA, I'm ecstatic. But I'm also worried about how to keep my traffic density up. Only an 8% increase in attendance with that level of exhibit growth should be a concern.
Couple of interesting things STAFDA does:
- its exhibitor list is in table format and indicates whether the exhibitor is offering an at-show special, a prize drawing in its booth, or features a new product introduction.
- on its show home page it lists the precise date of its member mailing for the 2005 event in Baltimore (June 24th) and the date online registration will open (June 27th). That's pressure. Mark it down and let's see if they make it.